ICT Expo Showcases New High-Tech Products

BY BUTH REAKSMEY KONGKEA

About 30,000 local visitors and delegates from the United States of America, Europe, Japan, Singapore, Vietnam, Taiwan and Korea gathered on April 3 at NagaWorld Hotel in Phnom Penh to attend the 5th Cambodia ICT and Telecom World Expo 2009.

The three-day event was co-organized by the National Information Communications Technology Development Authority (NiDA) and International Data Group (IDG), and supported by the Council of Minters, Ministry of Information, Post and Telecommunication, Ministry of Commerce, Ministry of Education, Youth and Sport and the Phnom Penh Municipality.

Phu Leewood, NiDA’s Secretary General, said this year’s event was biggest yet. He said the expo has seen remarkable growth and gained strength from year to year since its inception in 2005.

The organizers marked the fifth anniversary by holding the event at a new venue and launching interactive and concurrent activities for the first time. Activities included best of 10 ICT products awards and the e-government symposium.

The expo centered on the theme “Building a Robust ICT Industry.” According to Leewood, he main objective was to speed up the country’s ICT industry development by calling the government, companies and individual specialists to share their experiences and for local and international companies to showcases the latest ICT products, services and technologies.

“The topic covers e-government, e-learning, and application; e-library and e-sport zone to attract the youngsters who are the vanguard of high technology,” Leewood said. “The event introduces to the market state-of-the-art technologies for e-commerce, e-signature and e-report and filing, which will help businesses improve productivity, adapt and integrate into the world economy.”

He said the technologies, products and services showcased at the exhibition will focus on benefits to business sectors, public services and the young generation in Cambodia.

Le Thanh Tam, General Director of IDG, said that the 2009 event also marked the fifth year of continuous participation by ICT giants in the market.

He said that as the event has grown, so have the business and fortunes of these loyal participating companies. Ninety percent of this year’s 3,000 square meters of booth was occupied by 50 companies from more than 10 countries.

At the expo, 40 percent of vendors specialized in hardware and software, 32 percent were internet services providers, 12 percent were mobile services providers, 6 percent were telecom services providers, 5 percent were electronics vendors and the remaining 5 percent were application solutions vendors.

“The conference program focused on developing e-government in Cambodia and brought together ministers and senior officials responsible for e-government in Cambodia,” Thanh Tam said. “There will also be leading academics, advisors and practitioners from the public sector and international and local partners and suppliers to discuss the directions and challenges of deploying e-administration in Cambodia.”

He said the show floor featured participants representing the full spectrum of the ICT industry, from learning global names to new markets entrants. The event format combined a major technology exhibition with a strategic conference, giving a mix of high-level content with face-to-face meeting opportunities for the industry.

Vong Kimlong, 18, a student from Royal University of Phnom Penh, who attended the expo, said that he was happy to attend the event and see the new technological products that were exhibited.

“I think that if I had not attended this event today, I would probably not be aware about the development of ICT and Telecommunications in the world,” he said. “I think that to follow up on the development and updates of ICT and telecommunications in the future, I will try to study hard, read more newspapers or magazines and research.”






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